TheArrowverseis a shared universe of DC television series that includesArrow,The Flash,Supergirl,Legends of Tomorrow,Black Lightning, andBatwoman. The franchise started in 2012 and the final season ofThe Flash,which premiered on June 01, 2025, will mark the conclusion of the long-running franchise.The Arrowverse is ending, but in terms of DC, more focus has been put on the end of the original DCEU and the beginning of James Gunn’s new plans for an interconnected DCU.

Yet it is a mistake to discount the Arrowverse, in fact, the franchise might have been one of the most beneficial things for the DC brand over the 2010s, more so than any comics or the attempts at the interconnected films of the DCEU. The Arrowverse redefined superhero television and had an impact on not just DC but Marvel as well, and also helped popularize many characters to general audiences that only comic book fans knew originally.

Smallville and the Arrowverse

Television is different than it was before the Arrowverse, and DC’s various characters are the overall brand of the company is certainly in a drastically different place than before the franchise. These are five of the biggest ways the Arrowverse left a major impact.

Brought Superhero Television Into a New Age

It is hard to believe now how much superhero media dominates popular discourse but there once was a time when superheroes on television seemed like a risk.Smallvillewas a successand ran for 10 seasons, but that was the exception, not the rule. In the 2010-2011 television season which was the same one thatSmallvilleconclude during, the high-profile superhero seriesNo Ordinary FamilyandThe Capewere quickly canceled while David E. Kelly’sWonder Womanseries was passed over.

Related:Why The CW’s Flash Is a Perfect Adaptation of the Hero

Arrowverse cast of characters

Arrowpremiered in the 2012-2013 television season and proved to be a big enough hit that in season two, they planted the seeds forThe Flashwhich would air in the 2014-2015 television season. It was during this time period that Marvel premieredAgents of S.H.I.E.L.D.and would strike a deal with Netflix to produceDaredevil,Jessica Jones,Luke Cage,Iron Fist, andThe Defenders. Projects likeUmbrella AcademyandThe Boys,which had been in development for years as films, were shifted over into television projects.Arrowand its various spin-off series helped prove that superhero stories could exist on television just as well as they could on the big screen.

A Strong Shared DC Universe

The Arrowverse launched withArrowin October 2012, eight months beforeMan of Steelwould kick off Warner Bros. plans for a shared cinematic universe of films called the DCEU. In the three-year period betweenMan of SteelandBatman V Superman: Dawn of Justice,Arrowcontinued and was joined byThe Flash,Supergirl, andLegends of Tomorrow.Black LightningandBatgirlfollowed, and there was an entire interconnected universe of DC heroes for fans to enjoy on television that was running at a consistent pace while the DCEU film side continued to struggle.

Multiple television series running at the same time with over twenty episode seasons meant audiences could truly immerse themselves in this shared universe in a way the films never could. The Arrowverse was filled with heroes, villains, and character relationships that stretched across the series. There was an entire history and mythology that was shared between the series that made the universe feel fleshed out and as intricate as the MCU.

Flash runs in the TV show on CW

Arrowverse Helped Make the Multiverse Mainstream

In 2014, during the premiere episode ofThe Flash, the episode ended with a tease of an adaptation ofCrisis on Infinite Earths. What seemed like just a fun easter egg at the time eventually grew into what would become a major plot device of not justThe Flashseries but the entire Arrowverse.

In 2016, whenSupergirlwas still on CBS, they had a crossover withThe Flashwhere Barry Allen traveled from his universe to the one on Supergirl which help popularizethe multiverse conceptand would eventually culminate in theepic crossover Crisis on Infinite Earthswhich featured cameos from characters in a wide array of DC adaptations includingLucifer,Superman Returns, Adam West’sBatman,Birds of Prey,andeven the DCEU.

Dreamer

Mainstream audiences are now pretty accustomed to the multiverse through MCU projects likeSpider-Man: No Way HomeandDoctor Strange in the Multiverse of Madness,or the Academy Award-nominatedEverything Everywhere All At Once, but the Arrowverse certainly helped lay down the foundation for the multiverse for mainstream audiences, particularly young viewers who were tuning into the Arrowverse series while they were airing or streaming on Netflix.

Progressive Storytelling For Superhero Stories

Superhero stories have always had roots in social change, from early Superman stories to the civil rights allegory of the X-Men comics. While the films of the MCU and DCEU have tried to make progress in terms of socially progressive stories and great representation, but it has often been slower. This could likely due to the long time it takes to make a movie but also needing the films to appeal to as many audiences as possible particularly overseas market.

Yet while the MCU and DCEU took their time, the Arrowverse was leaps ahead of both shared universes in terms of representation and tackling social issues due to the fact that the television series cost less than the movies, so they could afford to take more creative risk.

Arrowverse

Related:Explained: Supergirl’s Legacy & What Made It a Groundbreaking Show on The CW

Supergirlwas a female-fronted superhero project released two years beforeWonder Womanwould hit theaters, while also a show with multiple LGBTQ+ characters and used its emphasis on aliens to become an allegory for immigration, xenophobia, and the power of journalism during the Trump administration. For instance,the series introduced Dreamer, which was the first trans superhero, a character so popular DC brought her into the comics.

BothThe FlashandBatgirldealt with the real-world Black Lives Matter movement and the role of cops in these superhero stories.Black Lightningwas the star of his own television series a few months beforeBlack Pantherhit theaters. Zari Tomaz fromLegends of Tomorrowwas the first Muslim superhero.Batgirlfeatured two queer superheroes at a time when both the MCU and DCEU have still yet to put one as a lead. The entire Arrowverse was filled with characters that came from every walk of life, one that made it not only feel more real but a place that was welcoming to all viewers.

Helped Popularize Lesser Known Characters and Concepts

It is no understatement that the Arrowverse’s biggest contribution to popular culture might just be how many characters and concepts they popularized for mainstream audiences. Before the franchise, audiences likely knew who Green Arrow and The Flash were in a vague sense but did not know their secret identity or much of their mythology. Now audiences are familiar with them, their supporting characters, and their villains.

Supergirl, Black Lightning, Batwoman, andmany other heroes across the Arrowverse have been given a great spotlight than ever before. Cult heroes like Ragman, Vibe, Batwing, Brainiac-5, The Atom, and Vixen are just a few names that have been given a major boost in popularity because of the Arrowverse.

Television series tend to have a way of impacting the comic books and a character’s wider perception in popular culture. The Penguin and the Riddler were upgraded to iconic Batman villains due to their involvement in the 1960s Adam WestBatmanseries. Mr. Freeze’s general personality and motivation are drawn from his appearance inBatman: The Animated Series. Static Shock is mostly known to audiences because of his popular animated series. The Arrowverse has given a new sense of life to see these characters.

Before the Arrowverse, DC’s emphasis was still on the big characters like Superman, Batman, and Wonder Woman. Over the decade that the excellent Arrowverse was on television, though, audiences were given a slew of new characters to become fans of that will carry on for years.