Disney Launches The Lion King Protect the Pride Campaign to Help Save the Lions
To celebrate the release of Disney’sThe Lion King, the upcoming groundbreaking feature film helmed by Jon Favreau, The Walt Disney Company has launched a global conservation campaign to raise awareness of the crisis facing lions and other wildlife across Africa.The Lion King"Protect the Pride" campaign focuses on protecting and revitalizing lion populations and the habitats they need to thrive. Disneyhas already donated more than $1.5 million to the Wildlife Conservation Network’s (WCN) Lion Recovery Fund (LRF) and its partners and will make additional grants as well as invite fans to help double the donation for a total contribution of up to $3 million....